Visual identity and branding
The Davenport University Brand is a system that includes our logos, colors, fonts, imagery, our voice and touchpoints.
This website and its subsequent pages outline that entire system. If you cannot find what you're looking for on these pages, we ask that you please download and consult either our full writing guide or our full brand guide. If you still have a question, please reach out to ducomm@davenport.edu for further assistance.
Our tagline
Get where the world is going
This simple line captures the essence, the goal, the focus and the aspiration of Davenport University. These six words describe what the faculty and staff of the University help people do every day, and they embody the hope and dream of every student who attends here.
Our vision
Davenport aspires to be renowned as a quality institution of higher education that understands the market better than any other institution. We strive to apply that understanding to our programs and teaching, preparing Davenport and its graduates to exceed employer expectations, transform communities, and change lives by believing that every person can achieve his or her dream.
Our brand promise
Transforming student’s lives by helping them to achieve their highest potential in their future focused career.
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Flexible / agile
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Future focused / innovative
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Best student experience
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Quality education
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